Marketing Strategy Based on First Principles and Data Analytics

dc.contributor.author	Robert W. Palmatier
dc.contributor.author	Shrihari Sridhar
dc.date.accessioned	2023-06-09T08:36:39Z
dc.date.available	2023-06-09T08:36:39Z
dc.date.issued	2017
dc.identifier.uri	http://localhost:8080/xmlui/handle/123456789/188
dc.language.iso	en	en_US
dc.publisher	PALGRAVE MACMILLAN	en_US
dc.subject	Management	en_US
dc.title	Marketing Strategy Based on First Principles and Data Analytics	en_US
dc.type	Book	en_US