Services Marketing, Third European Edition

dc.contributor.author	Alan Wilson
dc.contributor.author	Valarie A. Zeithaml
dc.contributor.author	Mary Jo Bitner
dc.contributor.author	Dwayne D. Gremler
dc.date.accessioned	2023-06-08T07:54:17Z
dc.date.available	2023-06-08T07:54:17Z
dc.date.issued	2016
dc.identifier.uri	http://localhost:8080/xmlui/handle/123456789/164
dc.language.iso	en	en_US
dc.publisher	McGraw-Hill Education	en_US
dc.subject	Marketing	en_US
dc.title	Services Marketing, Third European Edition	en_US
dc.title.alternative	INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM	en_US
dc.type	Book	en_US