The new strategic brand management : – 5th ed.

dc.contributor.author	JeanNoël Kapferer.
dc.date.accessioned	2023-06-07T08:55:50Z
dc.date.available	2023-06-07T08:55:50Z
dc.date.issued	2012
dc.identifier.uri	http://localhost:8080/xmlui/handle/123456789/146
dc.language.iso	en	en_US
dc.publisher	Les Editions d’Organization	en_US
dc.subject	Management	en_US
dc.title	The new strategic brand management : – 5th ed.	en_US
dc.title.alternative	advanced insights and strategic thinking	en_US
dc.type	Book	en_US