dc.contributor.author | Richard M.S. Wilson | |
dc.contributor.author | Colin Gilligan | |
dc.date.accessioned | 2023-06-06T09:09:28Z | |
dc.date.available | 2023-06-06T09:09:28Z | |
dc.date.issued | 2005 | |
dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/119 | |
dc.language.iso | en | en_US |
dc.publisher | Elsevier Butterworth-Heinemann | en_US |
dc.subject | Management | en_US |
dc.subject | Marketing | en_US |
dc.title | Strategic Marketing Management Third edition | en_US |
dc.title.alternative | Planning, implementation and control | en_US |
dc.type | Book | en_US |